Link to the Original, not the “Aggregated” Semi-Copies

I’m writing an occasional online column for the Guardian, one of the great English-language media organizations. The latest piece, “The Web’s Weakest Links,” implores creators of online content to link to original material, not the rewrites that have become so common by so-called “aggregators” that (in my view) do a disservice to everyone but themselves. Quoting myself (very briefly):

So, the next time you link to something, check it out a bit more. If it’s just a summary of someone else’s original reporting or analysis, take the extra few seconds to link to the original. Let’s all raise our linking standards, and give credit where it’s genuinely due.


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