Table of Contents



Chapter 1: Darwin’s Media

Chapter 2: Becoming an Active User: Principles

Chapter 3: Tools and Techniques for the Mediactive Consumer

Chapter 4:  Journalism’s Evolving Ecosystem

Chapter 5: Principles of Trustworthy Media Creation

Chapter 6: Tools and Tactics for Trusted Creators

Chapter 7: Owning Your Online Presence

Chapter 8: Entrepreneurs Will Save Journalism, and You Could Be One of Them

Chapter 9: Laws and Norms

Chapter 10: Teaching and Learning Mediactivity

Chapter 11: A Path to Tomorrow



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