PR Educator Calls Mediactive Top Book of the Year

Behind Spin logoRichard Bailey, who writes the public relations education blog “Behind the Spin,” puts Mediactive at the top of his “books of the year” — what he considers the “five best books about – or of value for – public relations students and practitioners published in 2010” — saying (among other things):

[the book’s ideas] apply to all media consumers and media content creators (ie to all of us) and core concepts such as trust and transparency are central to public relations practice.

Here’s his full review.